Venegas Construction
Business View Caribbean 7 reasonable and proactive in the solution of problems; this gains us reciprocal treatment, plus rapport with our clients. We believe clients look for the reasonable and amiable problem solver. That, combined with our track record of high quality and aggressive, fast-paced construction, sets us apart from the rest.” Up until about five years ago, Venegas says that a lot of its work was for public clients, but the company has since moved steadily into the private sector. “Be- fore 2010, we did 80 percent public work, 20 percent private. And the private work – we didn’t go out and pursue it – it came to us,” he states. “From 2010, on, we’ve weaned away from the government and now 100 percent of our work is for private sector clients. Within these private sector clients, we experience con- siderable repeat business.” The company’s solid reputation as a reliable partner helps explain why it has never needed to promote itself widely, relying on word of mouth and public bids to gain and maintain its market share. “For 50 years, we have never had any marketing materials – never needed it,” Venegas says proudly. “But now that we’re planning a potential geographic expansion, we’re working on our website and preparing marketing materials so that we can introduce Venegas Construction to other areas where we’re not known – outside of Puerto Rico.” Venegas explains that the company has already built on other Caribbean islands, such as Vieques and Cul- ebra, the remote islands that belong to Puerto Rico. “The short hops to nearby islands, we’ve done before,” he says. “But in the past five years, we’ve acquired stateside clients that have invited us to participate in work far more distant from our headquarters, such as:
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