Berger Paints Barbados Ltd.

12 BUSINESS VIEW MAGAZINE VOLUME 9, ISSUE 12 operated for so long, some of its customer relationships span decades, something Duguid says the company does not take for granted. “Relationships are imperative for continuity and business success,” she says. “We wouldn’t be where we are without fostering strong ties with professional buyers like contractors, painters, applicators, architects, draftsmen, and other technical persons involved in the construction industry.” “We have built strong relationships over the years, and now we maintain them by updating them through product information seminars and participating in and sponsoring some of their events.” BERGER PA INTS BARBADOS LTD . Looking ahead, Berger Paints Barbados Limited is putting systems in place to evolve, especially in a post-COVID world. “The world has changed over the past two years, influencing consumer trends,” says Singh. “For example, BPBL has a portfolio of water-based paints, even though it is not yet mandated by the government, indicating our commitment to focusing on being environmentally friendly.” The company is also looking at aqua-based automotive paints, further underpinning its commitment to being environmentally friendly. “Environmental friendliness is a major trend that we will participate in actively.”