Royal Castle Ltd.
Business View Caribbean 7 will be absorbed over time as their owners still main- tain franchise agreements which the company con- tinues to honor. However, Roopchand believes that corporate stores are easier to manage, and that their offerings, décor, and daily business operations can be made more consistent throughout the chain, when integrated and controlled by a centralized administra- tion. Roopchand also believes that Royal Castle’s success over the past 47 years has been the fruit of creative vision, foresight, dedicated leadership, and hard work. “From the management team to the maintenance personnel, the company has always found innovative ways to ensure the highest level of operational stan- dards and peak performance by aggressively pursu- ing and challenging ambitious strategies while consis- tently improving its product offerings. Royal Castle has been, and continues to be, recognized as a leader in the quick-service restaurant industry and the cham- pion of the consumer.” And, of course, Royal Castle is most proud of its lo- cal heritage. “We still maintain our local taste,” says Roopchand. “Also, we support our local suppliers. So everything is kept in Trinidad. We market based on the fact that we are local and our customers like the local taste and flavor.” PREFERRED VENDORS CGA Limited - www.cgacaribbean.com National Canners Limited - www.trinifood.com National Flour Mills - www.nfm.co.tt Puregold Enterprise Limited - puregold2001@gmail. com
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