Royal Castle - page 7

Business View Caribbean 7
will be absorbed over time as their owners still main-
tain franchise agreements which the company con-
tinues to honor. However, Roopchand believes that
corporate stores are easier to manage, and that their
offerings, décor, and daily business operations can
be made more consistent throughout the chain, when
integrated and controlled by a centralized administra-
tion.
Roopchand also believes that Royal Castle’s success
over the past 47 years has been the fruit of creative
vision, foresight, dedicated leadership, and hard work.
“From the management team to the maintenance
personnel, the company has always found innovative
ways to ensure the highest level of operational stan-
dards and peak performance by aggressively pursu-
ing and challenging ambitious strategies while consis-
tently improving its product offerings. Royal Castle has
been, and continues to be, recognized as a leader in
the quick-service restaurant industry and the cham-
pion of the consumer.”
And, of course, Royal Castle is most proud of its lo-
cal heritage. “We still maintain our local taste,” says
Roopchand. “Also, we support our
local suppliers. So everything is
kept in Trinidad. We market based
on the fact that we are local and
our customers like the local taste
and flavor.”
PREFERRED
VENDORS
CGA Limited -
www.cgacaribbean.com
National Canners Limited -
www.trinifood.com
National Flour Mills -
www.nfm.co.tt
Puregold Enterprise Limited - puregold2001@gmail.
com