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Business View Caribbean
Chabil Mar Resort – Belize
Beauty by Belize, luxury by design
Mayan for “Beautiful Sea,” the Chabil Mar Resort sits
at the end of the 16-mile Placencia Peninsula, a gor-
geous strip of palm and mango-covered land that bor-
ders the clear blue Caribbean Sea at the southeast-
ern tip of Belize. The small, private, guest exclusive,
luxury resort opened in 2005. “Placencia was, at that
point, getting the attention of the tourism industry in a
very different way that it had in previous years,” says
co-owner and Director of Sales and Marketing, Larry
France.” Up until that time, San Pedro on Ambergris
Caye, in the northeast, was the center of the country’s
tourist activity.
“As a result of the attention, the developer chose to
put together a property that was more upscale and
different than what was being offered,” France con-
tinues. “It was developed with a boutique approach in
mind – that it would be an all-villa resort, as opposed
to a hotel. And the property was selected because of
its proximity to the Village of Placencia, at the end of