Business View Caribbean April 2023

46 BUSINESS VIEW CARIBBEAN VOLUME 10, ISSUE 4 Distributors, First World Imports, Amalgamated Distributors Ltd., and Sunland Caribbean Food Imports. Some of these partnerships have lasted for over 20 years, demonstrating the strong connections Easispice has built in the industry. The company also recently started a partnership with Fit Meals by Tanya, a catering business in Kingston that showcases Easispice’s commitment to working with local businesses to promote Jamaican flavors and cuisine. Easispice’s top short-term priority is expanding its distributorship, especially in Canada and the UK. Wendy Ramson says, “We’d love to increase the distributorship in those areas because of demand. Our short-term goal is to find distributors in PREFERRED VENDORS/PARTNERS n Packaging Center, Inc. www.PackagingCenterUSA.com n Shah Trading Company www.shahtrading.com | www.dunyaharvest.com those areas while building a stronger online presence to reach more customers worldwide.” Peter Ramson concludes by highlighting the influence of Jamaican flavors on international cuisine, noting that tourists visiting Jamaica often buy Easispice seasonings to take back home with them. “When they experience the flavors of Jamaica by going to little restaurants and tasting the seasoning, they want to replicate that flavor in their own cooking.” “Our goal is to capitalize on this demand by expanding distribution and making our products more accessible to customers worldwide.”