Business View Caribbean - Apr 2024

different in how they speak and carry themselves,” Issa notes. “We must understand that and apply the best way to deal with them to maintain relationships.” STRATEGIC EXPANSION AND SPECIALIZATION IN SERVICES As ISSA Construction embraces a period of rapid expansion and scaling, the organization is increasing its project load and fine-tuning its services’ balance and focus.This strategic shift involves honing project management practices, a pivotal area according to Steele, the newly appointed COO. Steele elaborates on his primary focus since joining the company, emphasizing the integration of rigorous project management principles across all operations. “My main mandate when I was brought on was more to implement project management principles and apply those principles to any project we’re taking on,” he says. Recognizing the importance of team dynamics, Steele has also prioritized assembling a team adept in various construction disciplines. “I recruited people that are very adept in construction, 28 BUSINESS VIEW CARIBBEAN VOLUME 11, ISSUE 04