Business View Caribbean - Aug 2024

customers it meant that you wouldn’t be visiting your customers for a couple years, you wouldn’t be attending trade shows, and any internal meetings were done by Zoom and other means. In Jamaica, a lot of the financial institutions and government agencies went to work-at-home models. So it represented a big change in the way we operated. for bottles, cardboard boxes, and it’s showing up in terms of reduced sales because your fulfillment level is in decline. That and the increase in trade has put a serious dampening effect on manufacturers.” BVC: How did the pandemic change the way Jamaican businesses communicate? Mahfood: “As a small island, if you had export JAMAICA MANUFACTURERS & EXPORTERS ASSOCIATION

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