BVM Caribbean - Dec 2014 - page 11

Business View Caribbean - Dec 2014 11
expand in key strategic markets.”
With the addition of Majesty of the Seas, Pullmantur’s
total guest capacity will increase by more than 20 per-
cent.
“‘The transfer of Majesty of the Seas will play an im-
portant role in Pullmantur’s Latin American growth
strategy, and helps us become one of the most widely
recognized brands in that market,’” said Pullmantur’s
president and chief executive officer, Jorge Vilches.
“The additional capacity will help us meet the rising
demand for Pullmantur’s distinctive Latin-style cruise
holidays.”
Majesty of the Seas was built at Chantiers de
L’Atlantique (now STX France) in St. Nazaire, France
and sailed its maiden voyage on April 26, 1992. The
74,077-ton ship carries 2,350 guests (double occu-
pancy) and 912 crew. Most recently, Majesty of the
Seas was sailing year-round three- and four-night
cruises from Miami, often visiting Royal Caribbean’s
private island of CocoCay, Bahamas. While Majesty of
the Seas caters to all types of cruise passengers, it is
known for its first-time cruisers, offering newcomers
the opportunity to get a feel of the cruising experience.
Following the transition, all three Sovereign class ships
– Sovereign, Monarch, and Majesty – will be operated
by Pullmantur Cruises.
Though the past 40 years, Pullmantur has built a posi-
tion as the leader in the Spanish cruise market. Since
2006 it has belonged to U.S.-based Royal Caribbean
Cruises Ltd. Pullmantur’s fleet of five ships has a dai-
ly capacity of more than 11,000 passengers. Since
2013, it has promoted a strategic growth plan in the
Latin American cruise market, where more than half of
its business is located.
Royal Caribbean Cruises Ltd. is a global cruise vaca-
tion company that owns Royal Caribbean International,
Celebrity Cruises, Pullmantur, Azamara Club Cruises
and CDF Croisières de France, as well as TUI Cruises
through a 50-percent joint venture. Together, the six
brands operate a total of 42 ships with an additional
seven under construction contracts. They operate di-
verse itineraries around the world that call on approxi-
mately 490 destinations on all seven continents.
More information is available at
.
com,
,
-
cruises.com,
,
defrance.com,
or
com.
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