Business View Caribbean | December 2020

11 BUSINESS VIEW CARIBBEAN DECEMBER 2020 J oan H Underwood, Antigua and Barbuda’s former Ambassador to Venezuela, announces the December 2020 launch of her first book. The primary target audience for the publication, titled Managers’ First Aid Kit, is new and aspiring managers. However, based on the response to the book sample, its contents also resonate with entrepreneurs and more experienced managers who want to maximise their full potential. This is what Dr. Jeannine Comma, former CEO and Director of the Cave Hill School of Business/ UWI, had to say in her review of Managers’ First Aid Kit: “If learning and development are being earnestly internalized, then one has to take responsibility for one’s behaviors and using this [book] will be a significant breakthrough on the journey of building relationships and achieving self- development.” Regarding her motivation to write the book, Ambassador Underwood says that, during her career as an HR Professional and Executive Coach, she encountered numerous high performers who struggled with the transition from individual contributor to manager. The difficulties encountered are not unique to Caribbean managers. In fact, published data reveal that as many as 60% of new managers either fail outright or underperform during their first two years. Ambassador Underwood went on to state that she is honoured to add to the body of published work that showcases Caribbean stories, case studies and examples of our being best in class. Managers’ First Aid Kit is a practical guide to remedy the three most common challenges faced by new managers – namely, managing self, OPENING L INES INTERNATIONALLY CERTIFIED MASTER TRAINER & PROFESSIONAL LAUNCHES MUST-HAVE GUIDE FOR MANAGERS As many as 60% of new managers either fail outright or underperform during their first two years