Business View Caribbean - Dec 2023

43 BUSINESS VIEW CARIBBEAN VOLUME 10, ISSUE 8 NURTURING TOURISM THROUGH STRATEGIC PARTNERSHIPS The symbiotic relationship between the British Virgin Islands Airport Authority and the tourism sector is a cornerstone of the region’s economic vitality. Menal elaborates on this crucial interplay, emphasizing the airport’s role in fostering tourism growth, a sector already surpassing global trends. “The tourism numbers are exceptional, outpacing global averages not just in air travel but also in cruise ship and yachting visitors,” he highlights. The BVI’s unique appeal in yachting, where most rooms are on the water, underscores the region’s distinctive allure. “Of about 5500 rooms, almost 4000 are on yachts,” he adds, painting a picture of the BVI’s unique tourism landscape. Collaboration with the BVI Tourist Board is critical to this success. Menal describes the formation of an Airlift Committee, a vital cog in the national tourism planning machinery. BVI AIRPORT AUTHORI TY SHIELDING YOU FROM UNEXPECTED MEDICAL COSTS BECOME A MEMBER TODAY, VISIT OUR WEBSITE WWW. MASAASSIST .COM EXPLORE PEACE OF MIND WITH MASA Our guaranteed-issue emergency transportation coverage has no limits or deductibles, ensuring financial security during unforeseen medical emergencies. Join us today to protect yourself and your loved ones from the burden of unexpected expenses.