Business View Caribbean - Jan 2024

25 BUSINESS VIEW CARIBBEAN VOLUME 11, ISSUE 1 company’s longstanding partnerships with suppliers like True Value, JELD-WEN, and Weston Premium Woods enable it to offer a diverse range of high-quality products. This variety, coupled with exceptional customer service and a forward-thinking approach, ensures that Gorham’s meets and exceeds customer expectations. Gorham’s commitment to innovation is evident in its plans to reformat the store layout, constantly seeking to enhance the consumer experience. This blend of product diversity, customer-centric service, and continuous adaptation makes Gorham’s a leader in its field, promising a rewarding shopping experience, whether in-store or online. INDUSTRY DISCUSSION Gorham’s remarkable journey is underpinned by its ability to adapt and respond to external challenges, including supply chain disruptions felt across the Caribbean. As the demand for energy-efficient homes and robust construction materials surges, Gorham’s has consistently met these evolving needs, securing its position as a top supplier in this dynamic market. The company’s resilience was particularly tested during the COVID-19 pandemic and the current aftermath. While many sectors, including hospitality and restaurants, faced severe challenges, Gorham’s demonstrated exceptional agility, navigating the pandemic’s economic impact successfully. This resilience is partly attributed to Gorham’s strategic location in Bermuda, an island frequently subject to harsh weather conditions. The store’s consistent stocking of hurricane-proofing materials, from two-by-fours and plywood to flashlights, made it well-placed to meet the unique needs of the island’s population. The pandemic also brought significant challenges to the global supply chain, causing material delays and price spikes. Gorham’s, however, navigated these challenges adeptly, GORHAM’S L IMI TED