What makes this initiative even more remarkable is its anonymity. Pennywise is careful not to boast or promote its philanthropy.“We don’t talk about it. The recipients are not even aware that Pennywise is funding these homes. This is part of what we do, and we try to encourage the other companies that we work with,” Paladee portrays. “The core group of our team is actually volunteers from our employees. Without them it would be impossible to do what we do. They show up week after week, they’re very dedicated. It gives them a lot more pride in working for Pennywise, because they see where the profits go.” The program’s reach has expanded beyond Trinidad to other Caribbean nations in times of crisis. “We finished a project to build 27 homes in Grenada after the hurricane that flattened parts of the island. This project is completed and we have handed over the homes to families in Carriacou that had lost their homes,” We’ve done similar projects in Dominica, Saint 38 BUSINESS VIEW CARIBBEAN VOLUME 12, ISSUE 01
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