Windows that were promised in six weeks took six months. Doors took two years. “That’s when I thought… there is a very real need for those products,” he recalls. “But not the way they’re doing it.” That gap—high demand paired with unreliable delivery and inconsistent quality—became the catalyst for Domus. Just as important, Ortt aimed to build the business differently than the traditional structures he observed in the region. “I was motivated to do something different,” he says, describing a more corporate, empowerment-focused model built around self-starters, rather than what he 32 BUSINESS VIEW CARIBBEAN VOLUME 13, ISSUE 01
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