maintained platinum sponsorship since entering the region. Sammy describes these events as essential touchpoints for strengthening trust, maintaining visibility, and reinforcing the message that even as a large global company, Shipco treats every customer— regardless of size—as important. Internally, Sammy describes Shipco’s culture as collaborative and people-centered, supported by strong communication tools that keep global teams connected and responsive across time zones. Local teams take pride in understanding the nuances of each island market and adapting service delivery accordingly. That combination of global scale and local fluency is positioned as a competitive advantage in the Caribbean, where market conditions differ 63 BUSINESS VIEW CARIBBEAN VOLUME 13, ISSUE 01 SHIPCO TRANSPORT LTD.
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