Business View Caribbean | June 2019

29 BUSINESS VIEW CARIBBEAN JUNE 2019 There are quite a few travel agents and travel partners who work with us almost daily, along with our ground providers, service, and food suppliers - they all deserve special mention.” Social media has definitely changed the way resorts market and sell their property, because it has changed the way people travel. Before social media, people had no way of visually understanding what a destination actually looked like, aside from a brochure or the company’s website. So, Palace Resorts has social media concierges onsite at each of their properties and the company is consistently active on social channels. Working with influencers and getting people to engage has really changed the dynamic in terms of bookings. But is it all sunny days and smooth sailing? Reader admits, “Of course, along with sunny days we have increased competition – for the business and for employment. But Moon Palace Jamaica has distinguished itself through training and development and the standards we have to make sure that people want to stay with us. People come MOON PALACE JAMA I CA