Business View Caribbean - June 2024

accommodation is apparent, and the ownership of Radisson Grenada Beach Resort is keen to capitalize on this. “The demand in the market is there, and I think down the road, I know the ownership would like to increase the capacity,” Reeves notes. “I don’t know what we’re going to be like at the end, but from 229 rooms, I know the owner wants to go up a bit. That’ll be down the road somewhat. This is not around the corner.” COLLABORATIONS AND CHALLENGES IN GRENADA’S TOURISM SECTOR At the heart of Grenada’s tourism boom, the Radisson Grenada Beach Resort thrives through its offerings and working within a broader ecosystem of tourism stakeholders. Reeves explains the resort’s strategic positioning and collaborative efforts while addressing the unique challenges faced in this competitive industry. “I think Grenada sells itself,”he notes confidently.“The Grenada Tourist Authority does an outstanding job on their own. We’re not affiliated with them, but we do events collectively.”He highlights the significant role of the tourist authority’s new chairperson in boosting tourism numbers over the past year. This collective effort has increased tourist arrivals, benefiting the island’s hospitality sector. Reeves also emphasizes the importance of the resort’s conference facilities in maintaining a steady flow of visitors. “We have a large conference center that holds about 500, which is quite large for Grenada, so we’re very busy with conventions,” he says. This unique advantage positions the resort as a hub for business travelers and significant events, ensuring consistent occupancy even during the island’s low seasons.“When other hotels are experiencing a lull, we will not necessarily be experiencing the same. It’s all about peaks and troughs, and a lot of conference business also takes hotel rooms.” SOLVING LABOR CHALLENGES Reeves candidly discusses the resort’s labor 31 BUSINESS VIEW CARIBBEAN VOLUME 11, ISSUE 06 RADISSON GRENADA BEACH RESORT