Business View Caribbean | March 2021

110 BUSINESS VIEW CARIBBEAN MARCH 2021 OSMETICS LTD G reat things often come from humble beginnings and the story behind Pennywise Cosmetics Ltd is proof positive. The journey to success began with the late Mr Lall Paladee – by all accounts, a happy man who cared deeply for his family. To make a living, every day he would walk door to door selling pins and clips, while his lovely wife would help by earning money as a seamstress. In a lucky draw, Lall won a bicycle in a raffle which allowed him to extend his route. He could now ride many miles daily, selling buttons and other haberdasheries door to door. On weekends, he helped a friend sell items at the Chaguanas market, and one day, his friend decided to move on and offered the market stall to Mr Paladee. Dr. Shivum Paladee, Director of Pennywise Cosmetics Ltd, takes up the story, “I’m the third generation in the business. My Grandfather, Lall Paladee, had five sons and each of them would help him at the market after school selling simple haberdasheries – just small items like creams and perfumes A pleasure to serve you