Business View Caribbean | October 2020

5 BUSINESS VIEW CARIBBEAN OCTOBER 2020 O ver the course of 2020, Expedia Group has tracked the ever-changing consumer sentiment towards travel in today’s COVID-19 environment. As the industry sees early signs of recovery, the world’s travel platform wanted to learn more about how traveler booking behaviors may have changed in the wake of the pandemic, while ensuring its partners are able to shift strategies to meet evolving traveler wants and needs. Although there is still no vaccine that can stop the wave of coronavirus infections, data and trends show that travelers want to continue exploring their dream destinations by adhering to the warnings and restrictions of the new normality. According to the Traffic Report by EXPEDIA GROUP REVEALS HOWA NEWWORLD’S VIEW IS CHANGING TRAVELERS’ BOOKING CONSIDERATIONS the Latin American and Caribbean Air Transport Association (ALTA), the region continues to mark a slight recovery, with almost 5 million passengers transported last July. Caribbean destinations are still in the top of mind of international travelers, especially those from United States (80%), according to Expedia Group data in July. Also, in this month, when most Caribbean countries opened their borders to travelers, data from Expedia Group revealed that international travel searches showed a growth for Dominican Republic and Puerto Rico, the most searched countries in the region with 30% and almost 35% in August and October OPENING L INES