Business View Caribbean | Volume 8, Issue 9

8 BUSINESS VIEW CARIBBEAN VOLUME 8, ISSUE 9 Community engagement is core to the purpose of RBC: helping our clients thrive and communities prosper Choosing the most convenient method of recording their activity: through the integrated, in-app tracker or by linking to a wearable fitness device. Tracking training kilometers/miles, competing against individuals or teams to climb leaderboards, and following their peers’ training activity. Recording their event performance and sharing their route map/photos within the app event feed – or posting to their personal social media channels. Unlocking the app’s augmented-reality lens to use face filters and digital medals during and after completing their event – which can also be posted to their personal social media channels. Participants are encouraged to complete their run, walk, or roll independently or with family members and friends while observing local public health advice and government guidelines. Prior to 2020, RBC Race for the Kids events took place in 17 physical locations, including: Bahamas, Barbados, Calgary, Chicago, Hong Kong, Jersey, Kuala Lumpur, London, Montreal, New York, Ottawa, Seattle, St. Paul, Sydney, Toronto, Trinidad & Tobago, and Vancouver. To date, the series has seen over 290,000 participants who have collectively raised more than $65 million. To register for the free virtual event or learn more about RBC Race for the Kids and its charity partners, visit: https://www.rbcraceforthekids. com/ About RBC in the Caribbean With more than 110 years of dedicated service to the region, RBC has a presence in 10 countries and territories, with 38 branches and over 3,000 employees serving nearly one million clients. As one of the Caribbean’s leading diversified financial services companies, RBC provides personal and commercial banking, wealth management, corporate and investment banking, insurance and trust and asset management services to a wide range of clients, including individuals, small businesses, general commercial entities, regional and multi-national corporations and governments. www.rbc.com/caribbean