BVC July 2016 - page 63

Business View Caribbean - July 2016 63
culture driven toward quality and process.
That’s where Barry Rassin comes in.
Rassin is president of the Doctors Hospital system,
and spends much of his time envisioning a scenario in
which the Bahamas becomes a world leader in medical
tourism. That ultimate and lofty goal involves launch of
a stem cell treatment center, a cochlear implant cen-
ter and an international spine surgery program, along-
side an expanded high-intensity ultrasound treatment
for prostate cancer.
But before the world arrives, he wants to make sure
the place is ready for attention.
“It’s all about not only providing quality of care, but be-
ing able to document that you are providing the quality
of care, so that becomes critical to us,” he said. “We’re
also a little different in the medical tourism industry
in that we want to be able to involve patients before
they ever leave home, to talk about why they’re com-
ing, what they’re coming for and to make sure we meet
their expectations.
“And then we’ll follow them up for a period of time to
make sure there aren’t any needs once they go home.
I don’t like the concept that some international sites
AT A GLANCE
WHO:
Doctors Hospital Health System
WHAT:
Medical organization consisting of two
hospitals – Doctors Hospital and the Bahamas
Medical Center – that provide acute and intensive
care services and surgical capabilities
WHERE:
Nassau, Bahamas
WEBSITE
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