Business View Caribbean | March 2021

20 BUSINESS VIEW CARIBBEAN MARCH 2021 mountains and the sea, on the cliffs of Jamaica’s emerald coast, Couples Sans Souci is the ideal sanctuary for a serene and peaceful getaway. With a compact footprint and its own mineral spring pool and grotto, it’s one of those rare spots on earth where worries fade and romance reigns supreme. “What distinguishes us across the four is that we’ve got the most unique locations and the best staff,” says Issa. “It’s a big part of why people fall in love with our properties. The quality of the beaches is above the rest.” Spoiled by those seemingly endless miles of crystal-white sandy shores, Couples Resorts operates with an environmental conscience as a natural order of business. “Everybody today, PR-wise, is saying: ‘We’re eco-friendly!’,” Issa jokes. “But our green initiatives started around 10 years ago, before the crowds caught on. We’ve been plastic bottle free for over a decade. We’ve been using paper straws for the last two years. We even staff an environmental representative at each one of our locations.” From growing their own vegetables and herbs to reducing waste and conserving energy, Couples Resorts is fully committed to lessening their imprint and promoting sustainability. “Something really cool is our organic farm,” says