Business View Caribbean | May 2022

40 BUSINESS VIEW CARIBBEAN VOLUME 9, ISSUE 5 wholesale and the distribution network.” In Tile City’s industry sector, the business relationship is done almost entirely through designers and architects, but in Jamaica, the client can also be directly involved. So the company tries to balance both. However, given that the products they sell can get quite technical – the plumbing, the suitability of a certain tile for an application, etc.– they encourage people towards working with industry professionals. One major project on tap this year is a huge redesign of the Tile City & Home Centre’s main showroom. The basis of that decision, made inhouse, was an attempt to offer industry professionals such as architects, and designers a space where they would be able to work comfortably. The showroom’s layout allows for easy accessibility to professional designers and the handy DIYer when navigating their selection