BVC, June 2016 - page 32

32 June 2016 - Business View Caribbean
bottling spring water – into one entity. “So, our short term
goal is to try and achieve greater efficiency and econo-
mies of scale while invigorating the sales effort put into
the other juice and beverage products. Over the next five
years or so, we want to become a major player in the pu-
rified water market; we want to maintain our lead in the
spring water market; and we want to redevelop the line of
juices and beverages that we have.”
Wright is equally optimistic about Peak’s future. “We’re
25 years strong and growing,” she states emphatically.
“And we intend to stay around for a very long time. And
the products that we offer are among the best in the mar-
ket that we serve.”
“People know it and they trust it,” says Wong. “You know
where the source is. You know the pristineness of it, if
that’s a word,” he adds. But whether or not the word is
the real thing, there’s no doubt that Catherine’s Peak,
Pure Spring water, bottled by the Peak Bottling Company
Limited, is.
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